Increasing the processing capacity can increase the production of various poultry products and in the medium term, produce a good profit throughout the supply chain.
Recent problems in the supply chain of poultry products in different parts of the world following the outbreak of COVID-19 disease revealed the importance of chicken meat processing for large producers of this product. Economic problems and the ensuing outbreak of COVID-19 have led to changes in supply and demand and the uncertainty of many consumers.
Some experts believe that utilizing the existing capacities in the processing sector of these products can provide new opportunities for chicken meat producers and farmers earn benefits of increasing global demand for these products.
On the other hand, it seems that if the above development is achieved through the advancement of technology in small and medium enterprises, this profit will be distributed equally throughout the chicken meat supply chain.
Finally, it seems that under the current circumstances, market control levers are in the hands of chicken processing companies, and this situation will continue at least until the end of the COVID-19 Pandemic.